@article{oai:ir.kagoshima-u.ac.jp:00002477, author = {桜井, 芳生}, journal = {地域政策科学研究}, month = {2016-10-27}, note = {Of late I have been trying theoretical works that introduce Darwinian biology on human understanding into sociology. I call this kind of sociology "Darwinian sociology". In this paper I will discuss the implications Darwinian sociology can have on cultural studies on media and media-sociology. Three approaches will be highlighted for their extreme importance in developing Darwinian sociology: 1. Dunbar's hypothesis on "grooming and 150 person-group", 2. Baron-Cohen' hypothesis on "autism and theory of mind" and 3. Miller and Posner's theories on "signaling-games and handicap-principle". It is my opinion that the viewpoints of these Darwinists will force the mainstream of understanding on communication/media to change. I think that this change will lead to a paradigm shift from Shanon's communication model to a new model. I claim that this new model can solve some mysteries which can not be solved in the usual understandings on media. I will try to apply this model to case studies on Kanda's "Kuchikomi marketing" and my own trials on faculty developments.}, pages = {45--68}, title = {メディアのダーウィニアン社会学序説 : IT時代における「内職・私語封じ」にもなる「大学授業改善(FD)テクニック」の紹介もかねて}, volume = {1}, year = {} }